Clients – Van Gogh Museum – The Yellow House

The Yellow House is the benefactors’ network of the Van Gogh Museum. Vincent van Gogh dreamed of living and working with like-minded people. Above all, he dreamed of turning the Yellow House in Arles, in the south of France, into a place where artists could produce art by working together and discussing ideas. Their shared love of art would connect and inspire them. As art director I supervised the development of a visual identity, which underlines the high-end feel and touch. Graphic design by Beukers Scholma.

The yellow house